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Upside continues market innovation with Domain platform integration

July 16, 2018 10:00 am by Upside

Upside is excited to announce a tech-based collaboration with online real estate portal, Domain and its ecosystem of leading multi-platform property solutions. This platform integration with Domain will give a greater range of benefits to our agents and customers than ever before.

Upside offers vendors a one-off fee and delivers a complete agent managed service including a full home appraisal, open home management, copywriting, photography, signage and advertising.

Vendors will now be able to get access to use the Upside online platform, as well as gain fresh insights into listings thanks to the Domain integration.

The integration will give vendors access to views and enquiries, as well as lead generation, allowing them to accurately monitor performance within an audience set.

Upside CEO Adam Rigby said that transparency was a key factor for Upside, and this new integration would allow for even greater transparency.

“Transparency, along with competitive pricing, has always been a key driving force for Upside, not only for our agents but for our customers too, so the collaboration with Domain ticked the right boxes,” said Upside CEO Adam Rigby.

Vendors will be able to log directly into our online platform for an up-to-the-minute update on performance stats, while buyers will receive automatic responses with relevant information on the selected property.”

Domain’s Simon Farrugia, Product Director for Group Platforms said that they were pleased to collaborate with agencies in the industry.

"We are pleased to be collaborating with companies in the real estate industry like Upside to take advantage of technology- driven innovation to deliver new value and better experiences for agents and consumers.

“This has always been a key motivation and component of the vision driving the Domain Group Public Platform."

Want to find out more about how much you could save with Upside? Why not book a free no-obligation property appraisal today!


Upside is an Australian-owned, full-service real estate agency with one low fee and no commission. Our standard is other agents’ ‘extras’, delivering vendors a complete agent managed service including a full appraisal, open home management, copywriting, photography, signage and advertising. It's the way real estate should be.