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Are real estate agent commissions too high?

September 6, 2021 10:00 am by Upside

Real estate agent fees – are they too high? It’s one of the biggest issues for those selling their homes. While the argument goes that you need an estate agent in order to get the best price for your home, sometimes, the added value simply gets eaten up in the high fees homeowners pay out to their agents. So, what’s really behind estate agent fees?

How much are real estate agent fees?

The amount that real estate agents charge varies across Australia, and is even different from suburb to suburb. They might be anywhere between 1.5% and 3% of the cost price, with the average real estate agent commission usually hovering around 2-2.5%. However, there’s not a lot of information out there – many traditional estate agents keep their cards close to their chests when it comes to giving out information on their commission, so it’s hard to compare estate agent fees.

However, given the high average value of Australian properties (especially right now in the face of record house prices), it’s clear that many real estate agents are walking away with a large chunk of your sale price.

Real estate agent fees cross the states in 2021

With Upside, no matter how high a property sale price is, our customers pay the same low fee, including marketing costs. We charge a flat, cheaper fee that covers all the essentials for selling your home. Get in touch with Upside today to find out how we can maximise your sale price when you sell your property.

You can find out more about our fees and processes here.

What do real estate agents’ fees pay for?

Now, the fees you pay to an estate agent don’t just go direct to the agent. You’re paying for paperwork, administration, and research, not to mention the agents’ time and skill, which can be significant. There might also be a property valuation and auctioneer’s fee to consider. However, with many homeowners paying extra for marketing via the major websites and printed materials, as well as home styling and photography, you might start to wonder exactly where all your money goes.

Is there a better way?

Many people assume that you need to pay out tens of thousands of dollars for an agent to sell your home, it’s possible to do things differently. While many traditional agencies can be a little – well – traditional, newer models like a flat fee service are changing the way real estate gets sold in Australia.

How does a flat fee model work?

More modern agencies keep costs down by having a central hub to manage marketing, administration, and customer service, leaving the agents to do what they do well – manage open homes, negotiate a great price, and sell your home. With a flat fee for selling your home, you can save a lot compared to the average price.

By leveraging technology and a fresh, customer-centric approach, newer agencies are better placed to get both a good deal for sellers and also offer a fair fee.

Unlike traditional agents, who have many offices with high upkeep costs, Upside have one head office that takes care of all the admin and marketing. As we run everything through one head office we also get volume discounts on printing an advertising. We pass all of these savings onto you.

The agents we hire have many years of experience with most having worked as a traditional real estate agent in the same suburb before they joined Upside. Our agents work in the areas where they live, so they are well and truly local.

We believe there’s a better way to sell real estate. If you want to save on agents’ commission fees with an all-inclusive fee, get the ball rolling with a free online property value estimate! It only takes 30 seconds to request, and will give you a rough idea of your home’s worth based on historic and recent sales data from your suburb.


Upside is an Australian-owned, full-service real estate agency with local real estate agents, low fixed fees and zero commission. Our standard is other agents’ ‘extras’, delivering vendors a complete agent managed service including a full appraisal, open home management, copywriting, photography, signage and advertising. It's the way real estate should be.

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