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Frequently Asked Questions
General Questions
What is Upside?
We're an Australian owned and operated fixed fee real estate agency. We provide everything you would
expect from a real estate agent, plus much more. We keep our overheads low, so your savings are
high.
How much does it cost?
We have three fixed-fee options. For the majority of homeowners our 'Classic' option will suit your
needs, this option is a fixed fee of $9,900 with an engagement
fee of $2,900 when you sign with us and the rest when you
sell. We also offer a Classic option with a lower engagement fee of
$900 and
$12,000 when you sell. Our 'Saver' package is for
selling properties valued under $450,000, this package has a
fixed fee of $6,900 with an engagement fee of
$1,900 and the rest paid on settlement. We also offer a
Saver option with a lower engagement fee of
$900 and
$8,000 when you sell. The final package is our
premium package for properties valued over $1.5M. The
Premium package includes a host of marketing upgrades, such as upgraded Realestate.com.au ads, to
help to sell your premium property. Premium has a fixed fee of
$18,900 with an engagement fee of
$4,900 with the rest paid when you sell. If you decide to
sell via auction we pass on the cost of the auctioneer ($400-$700), this
additional cost is paid at settlement and varies based on the cost of the auctioneer in your local
area. Talk to us or your local agent to find out the cost for your area. No matter which option you
choose, you only pay the engagement fee with the rest of the balance only being charged when we
successfully sell your home. There's also no hidden costs for marketing or open homes.
See our fees page for all inclusions.
Where are you located?
We have local agents located throughout Australia, all of which are experienced in selling within
their local area. To see if we have an agent in your area search
here.
Why is the cost so low?
We can charge less because we've made admin and marketing more efficient and we keep costs down by
having one central office. Our agents work in the areas where they live, so they have the same
networks within the community as any other real estate agent, without the costly shopfront. We pass
the cost savings to you so you can make more on the sale of your property.
How many properties have you sold?
You can view our sold properties
here. And to read what our happy customers
have to say, you can read their reviews on Rate My Agent,
NSW and ACT here,
VIC here
and
QLD here.
Agents and location
Where are your agents based?
We have agents based in local areas throughout Australia. Each agent works in their home suburb and
the surrounding areas. To see if we have an agent in your area search
here.
How can you be local if you don't have a store near me?
Our agents work in the areas where they live, so they are well and truly local.
What experience do you have in my area?
The agents we hire have many years of experience. Most have worked for traditional real estate
agents in the same suburb before they joined Upside.
How do I find more information about your agents?
The best way to get to know our agents is to read their reviews on Rate My Agent, you can view our
NSW/ACT agents
here, our VIC agents
here, and QLD
here. We're proud of the many positive reviews we've already received. They show that when people deal
with Upside, they get a great experience and great results.
Does the fixed fee include advertising?
Yes, advertising on Domain and Realestate.com.au is included in the cost. The Premium package
includes an upgraded Realestate.com.au listing. Talk to your local agent if you want to upgrade your
listing with any package. See our fees page for all inclusions.
How much does it cost if I want you to auction my property?
If you decide to sell via auction we pass on the cost of the auctioneer ($400-$700), this additional cost is paid at settlement and varies based on the cost of the auctioneer in
your local area. Talk to us or your local agent to find out the cost for your area. We work with
Australia's best auctioneers,
Cooley Auctions in Sydney,
EYS Auctions in Melbourne,
Apollo Auctions in Queensland,
Auction Advantage
in the ACT and top local auctioneers in our other areas.
What's Included
What services do I receive?
Your dedicated real estate agent is your local area expert. They, along with their support team,
will be with you for every step of the sale process, from your property appraisal to preparing your
home for sale. This includes developing advertising materials, running open homes, negotiating with
potential buyers and most importantly, the sale. Your service also includes professional
photography, brochures and a signboard, along with advertising on Domain, Realestate.com.au and our
website Upside.com.au. The Premium package includes an upgraded marketing package which features an
upgrade on Realestate.com.au, extra photography, a larger signboard, video walkthrough, facebook
marketing campaign and more. See our fees page for all inclusions.
What are the differences in inclusions between the different packages?
All packages include the Classic marketing package. The Premium package includes a Premium marketing
upgrade which features an upgraded listing on Realestate.com.au, a 4 page brochure, additional
photography package, larger signboard, video walk through and facebook and instagram campaign.
For a full break down of inclusions see our fees page.
What is included in the premium marketing package?
The Premium package includes a Premium marketing upgrade which features an upgraded listing on
Realestate.com.au, a 4 page brochure, additional photography, larger signboard, video walk through
and facebook and Instagram campaign.
For a full break down of inclusions see our fees page.
Will I have to conduct the open inspections myself or will my agent do this?
Your agent will handle your open inspections on your behalf, just like a traditional agent. It
allows us to get a feel for the market and engage with all interested parties on your behalf. Unlike
some other fixed fee agents, there is no extra charge for this.
Do you expect me to do some of the work? Is that how your prices are so low?
Not at all. We do the majority of the leg work for you. Apart from a signing off on a few steps and
signing contracts online, pretty much everything else is taken care of!
Getting the best possible price for your property
How will you determine the market value of my property?
Establishing a sale price for a property requires looking at the unique characteristics of your
property, market data, and our research into comparable sales. Our local agent will then work with
you to decide on a sale price that will be realistic in the current market and, most importantly, is
a price that you are comfortable with.
What motivated your agents to get the best price?
As is the case with all real estate agents, our best marketing tool is happy customers. Great online
reviews, vendors telling their friends and family about Upside and homeowners seeing our sales
results are the best ways for us to generate new business. On top of this, our agents are well
remunerated for driving great results and we even have added incentives for getting great customer
reviews.
How experienced are your Agents?
Each one of our talented agents bring a broad range of experience to Upside. They were selected to
join the team based on their proven ability to get results. The best way to get to know our agents
is to read their reviews on Rate My Agent, you can view our NSW/ACT agents
here, our VIC agents
here
and QLD
here.
How experienced are your auctioneers?
We only work with the best in the business. In each city we find the most sought after auctioneers
and in more regional areas we work with best local auctioneers. Currently we work with
Cooley Auctions in Sydney,
EYS Auctions in Melbourne,
Apollo Auctions in Queensland,
Auction Advantage
in the ACT and top local auctioneers in our other areas. Cooley's has grown from conducting 358
auctions in their first year to over a decade later conducting in excess of 6000 auctions annually.
Each year Damien Cooley is invited by contestants on Channel 9's The Block to sell their properties.
EYS are known for their extensive market knowledge, passion, and enthusiasm. Watch what their
clients have to say about their experience with some of the best auctioneers in Melbourne.
Do you have a local database?
Thanks to the growth of realestate.com.au and Domain, the reliance of local agent databases has
diminished substantially. The majority of buyers set up their saved searches and alerts on the real
estate portals and monitor every new property that goes up for sale. In addition to this, Upside has
a database of over 80,000 people active in the property market, made up of both locals and others
located around the country. This means our agents and marketing team have a variety of different
types of buyers to tap into in addition to the portals in order to get you the best result.
Commission vs fixed fee
What is the difference between Commission and fixed fee?
Real estate commission is a percentage of the final sale price, so the more the property sells for,
the more you pay. Fixed fee means that no matter how much the property sells for, you pay the fixed
fee appropriate for your package.
See full list of pricing and inclusions here.
What are the benefits of selling for a fixed fee?
On top of saving you thousands (or even tens of thousands) to sell, our fixed fee is just the first
step in demonstrating our ambition to be as transparent as possible throughout the entire selling
process. By understanding from day one exactly how much money it is going to cost you to sell, it is
much easier to budget and plan for that next move. We make sure to be upfront about all of the costs
from our first meeting so you know where you stand.
How do I know your agents are motivated to get the best price for me if you don't charge commission?
Upside agents are passionate about real estate and love nothing more than celebrating great results with their vendors. For all agents, regardless of whether they are selling for a fixed fee or on a commission, the desire to do a good job and get a great result is the biggest driving factor. Numerous studies have proven that commission is not a motivating factor in getting a better price.
Because our fixed fee feels too good to be true (it isn't) positive reviews, feedback and referrals drive a lot of our business and the best way to achieve this is with great results. On top of all of this our agents are well remunerated for selling your property and for generating great results. Upside agents' bonuses are influenced by your result, so if there's more upside for you, there's more upside for us.
Getting started and costs
How do I organise an appraisal to value my property?
To arrange a free appraisal and find out the market value of your property from an experienced real
estate agent
click here or call
1800 877 433.
How much does selling cost?
We have three different fixed fee options for which the breakdown of fees and inclusions can be
found here. These packages are the Saver (for properties valued at
under $450,000) priced at
$6,900, Classic priced at
$9,900 and Premium (for properties valued over
$1.5M) priced at
$18,900. If you decide to sell via auction we pass on the cost
of the auctioneer ($400-$700), this additional cost is paid at settlement
and varies based on the cost of the auctioneer in your local area. Talk to us or your local agent to
find out the cost for your area.
I am selling land, do you have different packages available for land?
All land listed below $1.5M will fall into the Saver
package ($6,900). The marketing package will be tailored to
include drone photography to best show off your land.
Why does the fixed price change for different price brackets?
We pride ourselves on having top local agents in all of the areas in which we service. In order to
do this we need to ensure that we provide a competitive salary to our agents. To achieve this in
areas with higher median prices we require a larger fee. Despite the higher fee in these areas, the
majority of customers using the Premium package still save over $20,000 when using our premium
package compared to other agents. On top of this we also believe that premium listings look best
with premium marketing, that is why we include this in the price for our Premium listings.
How is the value determined when choosing a selling package?
The value of your property and the appropriate package for you will be determined by the appraisal
provided by your agent and the listing price you determine together.
What happens if I sign up for a package and then sell in a different bracket?
This will differ depending on the package you listed with, see below for explanation.
Saver package: If you list with the regular Saver package for properties under $450,000 (paying $1,900 upfront) and your property sells for over $450,000 you will pay $8,000 at settlement, bringing your total to $9,900. This is the same cost as the Classic package (for properties over $450,000). If you list with the upfront Saver option ($900 upfront) and your property sells for over $450,000 you will pay $12,000 at settlement, bringing your total to $12,900. This is the same cost as the $900 upfront Classic Package.
For example, if you list your property for $420,000 and pay $1,900 upfront and then sell for $460,000 you will pay $8,000 at settlement. A total cost of $9,900.
| Your property sells for over $450K | ||
|---|---|---|
| What you paid upfront | $1,900 | $900 |
| New settlement cost | $8,000 | $12,000 |
| New total cost | $9,900 | $12,900 |
| New total cost equal to Classic package | ||
Classic package: If you list with the regular Classic package ($2,900 upfront) and your property sells for under $450,000 you will only pay $4,000 at settlement, bringing your total to $6,900 (instead of $9,900) which is the regular Saver price. If you listed with the lower upfront Classic option ($900 upfront) and your property sells for less than $450,000 you will only pay $8,000 at settlement, bringing your total to $8,900 (instead of $12,900).
For example, if you list your property for $470,000 and pay $2,900 upfront and then sell for $440,000 you will pay $5,000 at settlement (instead of $7,000). A total cost of $7,900.
If you sell for above $1.5M your fee does not change. For example, if you list a property for $1.45m and sell for $1.52m you pay your original classic price.
| Your property sells for under $450K | ||
|---|---|---|
| What you paid upfront | $2,900 | $900 |
| New settlement cost | $4,000 | $8,000 |
| New total cost | $6,900 | $8,900 |
| New total cost equal to Saver package | ||
Premium package: If you list with the Premium package for properties over $1.5M ($4,900 upfront) and your property sells for under $1.5M you will pay $7,000 at settlement, bringing your total to $11,900 (instead of $18,900).
For example, if you list your property for $1.52m and pay $4,900 upfront and then sell for $1.49m you will pay $7,000 at settlement (instead of $14,000). A total cost of $11,900.
| Your property sells for under $1.5M | ||
|---|---|---|
| What you paid upfront | $4,900 | |
| New settlement cost | $7,000 | |
| New total cost | $11,900 | |
| Settlement cost equal to Classic settlement cost | ||
What if my house doesn't sell? Do I still have to pay the outstanding balance?
No. If we don't sell your home for you, you aren't required to pay the outstanding balance.
Once I sign, how available will my Upside agent be to me?
As much as is humanly possible. Outside of which we have a 24/7 support team and online platform to
help you with any queries you have during your sales campaign.
How long does the process take from me requesting an appraisal to having the property advertised and
ready to start showing?
Firstly, your agent will arrange a time to meet and provide you with an appraisal, along with an
independent valuation. We then arrange for a photographer to come to your home and complete a
photoshoot at a time that suits you. Our professional copywriters will also get started on the
perfect description of your property. The timeframe for this part of the process mainly depends on
your availability. Based on our experience, it's possible to have your property advertised and ready
to show within 2 weeks of signing with us.
Keeping you informed
How can I keep up to date with the sale progress?
It's really up to you. Your agent will be available face to face or over the phone, they can update
you via email, and there's our online platform gives you a real-time view of buyer interest,
enquiries and offers. At the same time, we will send you regular reminders with checklists as well
as tips and tricks, to help you prepare your property for open homes, and to keep it looking perfect
during those all important showings.
Marketing and advertising
What marketing is included in your fee?
Photography, copywriting, brochures, signboard, and advertising on Domain and Realestate.com.au are
all included. The Premium package includes marketing upgrades which are outlined in more detail
here.
Do I have a say in the marketing?
Yes. Once all marketing material has been finalised, you'll be able to review and approve or request
any changes. You can also talk to your agent about marketing upgrades if that is something you are
interested in.
Do you offer marketing upgrades for the Saver or Classic packages?
Yes. Talk to your agent about what marketing upgrades are available.
Upside compared to other real estate agents
How does Upside compare to other fixed/flat fee agents?
There are a few differences between the services that we provide compared to other flat fee real
estate agents, with Upside:
- You only pay the engagement fee upfront, you don't have to pay the rest until we sell your property. If for some reason your property isn't sold, then there's no more to pay.
- There's no hidden costs, everything you'd expect from a traditional agent (a dedicated agent to manage all your open inspections, following up with interested buyers, negotiating, dealing with contracts, and settlement) is included in the one fixed fee.
- Unlike some other fixed fee agencies which used to sell in Australia, our agents aren't paid to get listings. Our agents are incentivised to get a great result for you because Upside rewards them only for successful sales. Upside agents' bonuses are influenced by your result, so if there's more upside for you, there's more upside for us.
How does Upside compare to traditional agents?
On average, traditional agents charge a fee of 2.2% of the sale price of your property plus
marketing fees. With Upside you'll receive the service you'd expect from a traditional agent (a
dedicated agent to manage all your open inspections, following up with interested buyers,
negotiating, dealing with contracts, and settlement) for a fixed fee instead (starting at only
$6,900). We also include essentials that traditional agents
charge extra for: photography, copywriting, advertising on Domain and Realestate.com.au, a
signboard, brochures, online platform, and 24/7 call centre.
Is the commission-based agent incentivised to get me a better sale price?
Not necessarily. For all agents, regardless of whether they are selling for a fixed fee or on a
commission, the desire to do a good job and get a great result is the biggest driving factor.
Numerous studies have proven that commission
is not a motivating factor in getting a better price
as the small amount of additional money that an agent makes from generating an incremental price
increase for your sale is negligible, it is not what motivates them. In fact, if anything it
incentivises a quick sale rather than a higher price. Positive reviews, feedback and referrals are a
great additional motivator for our agents as they drive a lot of their business and the best way to
achieve this is with great results. On top of all of this our agents are well remunerated for
selling your property and for generating great results. Upside agents' bonuses are influenced by
your result, so if there's more upside for you, there's more upside for us.